Although in no rush to become a billionaire, 50 Cent is following Tyler Perry’s blueprint.
Both entrepreneurs have their own studios, which house their current and future projects and create jobs that benefit the surrounding communities and beyond.
As AFROTECH™ previously reported, Perry, a self-made billionaire, relied on his earnings to fund a 330-acre studio in Atlanta, GA, which opened its doors in 2008.
“That’s why ‘Sistas,’ ‘The Oval,’ ‘Ruthless,’ and ‘Zatima’ — soon to come — All these shows on BET are doing so well, because I had us,” Perry said during Invest Fest 2023. “So, I haven’t been in a position where I’ve had to use private equity or money like that.”
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Today, Tyler Perry Studios grants him greater creative freedoms through its built-in features that include 12 sound stages — available to rent — and various staged sets such as baseball fields, a chapel, a bank, a county jail, a coffee shop, an oval office, and a theatre, among others, per its company website.
Forbes mentioned this was used to give him an upper hand in a deal with ViacomCBS that allowed him to pocket $150 million annually for content creation and secure an equity stake in BET+.
Perry is also under a four-year deal with Amazon to write, produce, and direct new films, with the most recent release being “Divorce in the Black.” He landed a multi-year, first-look television deal with Netflix in February 2024 as well.
What’s more, Perry maintains “100% of the content he’s created,” which encompasses 1,200 television episodes, 24 stage plays, and 22 movies, Cosmopolitan mentioned. In 2023, Tyler Perry Studios’ valuation reached $280 million, per Forbes.
Beyond the numbers, the studio is also pioneering the next generation of filmmakers through its TPS Dreamers six-week, paid internship program. Experts in production, information technology, art and graphic design, and post-production will guide students.
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